Cadillac The Tease

Prior to the launch of this successful campaign I was tasked to develop a teaser video that would be launched on various social media channels and run on some of the most action-packed TV Channels in the Middle East.

Working with existing footage I transformed the script into some surreal but outstanding clip that would combine the world of fashion and the automotive industry into something unseen prior to this region.

Since this was a launch teaser we had to cast the perfect model that would fill this amazingly designed mask by Ralph Abou Raad which was entirely printed in 3D. Now, who would be more suited to this task than myself.

So I hooked up with my buddy Nadim Saoma and shot the fashion clips in our designated Beirut Studio.

This video also served as a mood clip for the production that was to follow.

And yet again an interesting project with some pretty interesting people.